Maximus are proud to present the most impactful and stand-out mega banner in the heart of Edinburgh New Town.

With Edinburgh having suffered from banner scarcity in recent years, our new mega banner offers an exciting opportunity for brands who want big and bold solus coverage in one of the most visited and important OOH cities in the U.K.

Our new full-ownership mega banner is located on the busy Picardy Place, a key junction linking East Edinburgh to the rest of the city.  Its location at the very heart of the city and in close proximity to the main shopping district of Princes Street and revelling district of Georges Street have made it a very popular place to stay for visitors to the Scottish Capital.

This brilliant banner sits on the façade of a prominent building housing a hotel and car hire company alongside other tourist attractions and amenities. Picardy place lies less than 300m from the Omni Centre, Edinburgh’s premier entertainment and leisure destination, thereby guaranteeing a constant stream of impacts from locals and visitors alike,  At 91.4sqm, this fantastic site is unmissable in a city with scant advertising opportunities.

Prosperous, aesthetically beautiful and with a rapidly expanding economy, Edinburgh is an ideal city to invest in media spend.

As the most affluent city outside of London, Scotland’s capital city has attracted wealthy residents, workers, students and tourists alike. Thanks to its charm, cultural attractions and historic landmarks it is easy to understand why.

Alongside its array of theatres, concerts and world class shopping, Edinburgh also holds the world’s biggest arts event every Summer. The Fringe Festival, held in August, attracts some of the biggest names in entertainment and sees national and international tourists descend on the city with a record-breaking 3 million people attending the festivals shows in 2019.